Board Thread:Wiki discussion/@comment-27554537-20170120144456/@comment-30144972-20170128210020

I have a theory. It was clickbait that ended the ticket.

Before tickets were removed, clickbait was dominating the top-charts. Because of this, new well-developed games couldn't strive up with the competition.

How did clickbait get its traction? Some players were greedy for tix (and indirectly, ROBUX), and wanted a quick way to get them without buying them. Using the daily tix bonus, the players converted them to ROBUX, made a place, that was either stolen from a place that was possibly uncopylocked or used free models, and bought an advertisement. It was a gamble, hoping that something bites or you'll have to cast your line again.

Using advertisements to bait someone into playing your lazily made game was cheesy. However, you benefitted from it if someone visits your place, giving you 1 ticket (10 tickets if you were BC). Stolen games, such as Jaredvaldez4's or JuliusColeV2's, greatly benefitted from it, as they tricked players who thought it was the real game or a remade version of it.

Using the place visit tix bonus, clickbait owners bought, stolen, and used more advertisements, to the point where it dominated other advertisements. Unfortunately, more and more people were falling for it. They could also change the name of the place, change your name, or change your thumbnail to trick others into thinking it was a real game.

The scary part is that it all came from daily tix revenue.

ROBLOX had taken notice of this and thought about how to stop clickbait. Tix was the main cause of this problem, so they had to remove it. Removing the place visit tix bonus would be effective, but it wouldn't stop the clickbait's traction and clickbait would still be a big problem. They could've removed only the daily tix bonus as well to stop new players from making clickbait, but the current clickbait would still have traction. The only choice they had is to remove tix altogether, since you couldn't earn tix in any other way when the daily tix bonus and place visit bonus is removed.

Clickbait is still a problem today. However, since tix was removed, clickbait declined tremendously and more well-developed games reached the top page.

Now, you might be saying: "If advertisements were a huge part of clickbait, why didn't ROBLOX removed it instead of tix?" There are two reasons why.

1. Advertisements wouldn't destroy the traction clickbait had.

2. This would cause a HUGE impact to other games in the future, not just clickbait. Sure, tix killed off NBC developers, but those who knew how to script well still had a chance. An example of this is Fenrier's game called "Strife!", with over 8 million visits.