Deceptive advertising



Deceptive advertising (informally coined as Game Fraud) is a controversial bait-and-switch act of luring players to visit a well-received and polished builder's place in return for a poorly received and misleading place, often unrelated and/or malicious. Most often, the builder's goal is to become notable or popular.

False Advertising Methods
Different tactics have been used to lure players to their places which have no connection to the content advertised.

False Thumbnail

 * Main article: Misleading place images

Thumbnails are made for players to preview the creator's place and/or present game art, logos, and video previews via YouTube. However, some places have images that might be misleading and possibly may not represent the actual game.

Misleading Title
The game's title represents what the place is about. Deceptive places have titles describing activities that one could possibly try if such a place was created.

Some misleading games use the bravery trick, where the title proclaims "DO NOT PLAY THIS GAME", leaving players to think it wouldn't be as frightening as described.

Disabling Comments
Some players disable comments to prevent players from finding out its misleading. This trick grants said player more tickets. However, some players look at the negative votes to determine.

Infamous False Advertisers

 * Main article: Controversial Players and List of Bait and Switch Users

Jaredvaldez4 is disputably the most notable deceptive builder. Through his advertising, he has gained tens of millions of place visits over three accounts. He is recognized for stealing other builder's games, and using false advertising with them in order to get plays and tickets of his own. In the past, he has stolen a number of games, including Paintball, The Undead Coming, and Welcome to the Town of Robloxia.

PabloAndJuan's game rose to the front page in less than one hour. A generic building survival game, the title and images on her place change often between descriptions that are designed to coerce players to visit the place. As well as the deceptive advertising, she has also sold overpriced VIP T-shirts to her places. However, they were obsolete and did not benefit the player well.