COVID-19 Relief was an event on Roblox spreading awareness of the COVID-19 pandemic and collaborating with UGC creators and donating to three different organizations in the process. It started on April 30, 2020, and ended on June 30, 2020. It could have also ended when the nine items for the event received a total of 100,000,000 Robux combined (1,000,000 Robux / rate of 0.01 per Robux), but that did not happen before June 30. For the event, nine items were created and priced on-sale at different prices. Three items each were created for No Kid Hungry, UNICEF USA, and Code.org. On June 30, 2020, all items for the event went off-sale and a rate of $0.01 per Robux were soon donated to all three companies. Along with that, Roblox themselves will donate another $1,000,000 along with the $1,000,000 already received to "match what [the user] have spent amongst the three organizations."
A day before the event, a video was published to Roblox's official YouTube channel named #WorldWishDay | A Message to Make-A-Wish Kids collaborating with other Roblox-related YouTubers to discuss the COVID-19 pandemic, possibly as a hint for the event. On April 30, 2020, a day after the video was published, a page for the event went live at roblox.com/covid19relief. Shortly after, a blog post was posted announcing the event and explaining how it will work.
Make a Donation
For the COVID-19 Relief event, poIarcub, xSkxia, Rush_X, Yourius, CaioAlbarnBR, Mimi_Dev, and Roblox item creators themselves created many accessories for the No Kid Hungry, UNICEF USA, and Code.org organizations, which all went on-sale on April 30, 2020. They all went off-sale following the event ending on June 30, 2020.
As the COVID-19 crisis unfolds, we want to offer an opportunity for the Roblox community to unite and support those in need. Together with Roblox, you can help support No Kid Hungry, UNICEF USA, and Code.org’s relief and recovery efforts by purchasing items created by us and community members just like you.
No Kid Hungry
You are free to support whichever organizations you wish. For all Robux you spend on these items, Roblox will donate a matching amount (based on a value of $0.01 for each Robux spent) to the organization(s) of your choice, up to a combined total of $1,000,000. On top of that, Roblox will also donate up to an additional $1,000,000 to match what you have spent amongst the three organizations. These items will be available for purchase through June 30th or until the collective sales of the items reach $1,000,000—whichever comes first.
The United Nations Children's Fund (UNICEF) works in more than 190 countries to save and protect children. In any humanitarian emergency, UNICEF puts children first, no matter who they are or where they live.
UNICEF's response to the coronavirus pandemic is no different. In addition to sending vital supplies, UNICEF is leading on preventative actions in communities to protect children's health and the health of parents and caregivers so that they can keep children safe.
Code.org is a nonprofit dedicated to the vision that every student in every school should have the opportunity to learn computer science.
To support this goal, Code.org works across the education spectrum: designing courses or partnering with others, training teachers, helping change government policies, expanding via partnerships, and creating marketing to raise awareness and break stereotypes. Code.org also organizes the annual Hour of Code campaign which has engaged millions of students globally.
Available in over 63 languages and used in 180+ countries, Code.org is the largest provider of CS curriculum globally, and their courses are recommended by 99% of surveyed teachers.
- It is the third event to have items which donate to specific organizations.
- It is also the second time for Code.org to be an organization for money to be donated to as part of an event, as it was also donated money from item sales for the 7th Annual Bloxy Awards.