Zeke and Luther was the very first sponsored event on Roblox and is sponsored by the Disney XD show with the same name. The event had a custom game made for it, which was a skate park. Users could join this game to test out the new items that were given out during this event. There was also building contests featured along with this sponsored event. There was even an X Games MotoX Bicycle with the helmet, elbow, and knee pads that Roblox would give away to a lucky winner.
Back then in 2010, this event received negative reception from the majority of the community. The reason for this was because this was the very first sponsored event ever held on Roblox, with many users over exaggerating and fearing that Roblox would be bought by Disney. This actually went as far as leading to a few amounts of users even quitting Roblox. Many people were criticizing Roblox on their YouTube channel and you can still see it there if you scroll down enough.
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This was also the first Disney sponsor on Roblox.
This is also the first Disney XD sponsor.
This event had a real-life prize.
This is one of the events with the most prizes, with a total of twelve.
RobloxSponsorships and Events(v·e) As of September 12, 2019, events have been replaced with "Developer Events". More information can be found here. Promotional events, real life events, and other official Roblox events will still be posted here.